Logo Creator for Instagram, Marketing Strategy

Today, I will discuss with you “Logo Creator for Instagram and Instagram Marketing Strategy” how you can grow your personal brand on Instagram as a logo designer and create another income stream in your design career.

Why Instagram Matters?

Instagram! When we hear the name, we think of it as one of the biggest platforms for sharing our personal life moments with our acquaintances. But there are some of us who are using this platform to build our personal branding and deal with thousands of dollars of clients through Instagram, where we post our tour-travel activities.

About 200 million active businesses successfully promote their businesses on Instagram. Whether it is establishing or promoting a business, one thing is needed in common in all places and that is design. A brand designer should do marketing or self-branding where new businesses are created and there are such like-minded people. Ask yourself where you will promote your business in 2025. The answer for me is Instagram! In that sense, there is a lot of potential for logo designers or brand designers to get work on Instagram.

Best For Personal Branding!

Fiverr has taken a big hit after the Palestine-Israel conflict! A close friend of mine told me today that 3 of his buyers in the Netherlands have uninstalled Fiverr and are now working on social media. A large number of conscious buyers are avoiding the Fiverr platform due to pro-Palestinian sentiment and human rights. Fiverr is still working but those of us who have been on this platform for more than 5 years know and feel that the number of buyers on this platform has decreased.

In addition, this marketplace tracks and counts every activity of your work, which affects your gig rank. So no matter how much you do, the gig will not be able to maintain its rank forever. That is why Fiverr-focused freelancers work with multiple IDs and if there are no orders, they come up with fabricated orders by spending their own pocket money to bring the gig back to the rank. Again, while doing this work, we sometimes lose our ID. Despite that, we have not given up and are still working despite hundreds of obstacles.

On the other hand, It is relatively difficult for new designers to make their place on Upwork, because they have to purchase subscription fees and connections. And if we talk about competition, then if someone new wants to do something on this platform only with logo design, then it will take a long time for him to succeed or even get a small kick start. Yes, if he is a brand designer, then if his portfolio is good, he can definitely do something even if he is new.

Now the question is how many people can do brand design?

If you buy connections and calculate the subscription fee to make 5 bids every day, it will cost you 8000-10,000 taka per month.
How many people are ready for this?
The most difficult thing is, if you are a logo designer or brand designer and you see a project on Upwork that you want to bid on, you must attach the previous experience explanation and work sample of the niche in which the project is because many people will bid on that project whose ID is old and has reviews, and experience working in that niche.
So tell me, what is your validation on Upwork as a new account?
What will the buyer see and give you work?
Even then, people try to advance slowly by spending their own pocket money in the beginning, buying connections or subscriptions, and doing big jobs with a low budget.

The Future!

The marketplace is overcrowded and social media is no less! If someone wants to successfully build their personal brand on Instagram in 2025 and generate clients by creating a strong profile, you will definitely have to face your challenges. Still, this is your verified profile. The position you create on social media will always be with you. No one can destroy your position, no one can bring you down with a review. Success here is much more sustainable than the success of the marketplace.
I see the future of freelancing in the coming years in social media, where you have to create a sustainable income stream by creating your personal brand. In the current state of the marketplace, in my opinion, I doubt whether a brand designer like me will be able to reach point A to point B in his career without social media. In my opinion, Instagram is the Future! Those around me who are working on this platform are very successful and are more relaxed in terms of income and work than many of us. Yes, there is a price! However, the price-to-profit ratio is better than the marketplace.

How to Start?

• Learn the single-slide presentation of the logo.
• Select a domain name and open accounts on all popular social media by matching it with your email and email address. (This is to increase validation)
• Open a professional Instagram profile by watching YouTube.
• Open a business WhatsApp.
• Create a Haylink and add it to your bio.
• Find the profiles of 10 professional logo or brand designers and decorate their profile bio like them.
• Use the name on your ID card and add a professional photo of you to your profile picture.
• Add as much information as possible to your profile.

How to Post?

There are some controversial and dark topics on Instagram, the reason or logic of which I do not know, I will tell you some things that may be questionable to you, but what I am saying is what I have heard from my senior designers and I am following it myself and got the results.

• Do the logo presentation on the computer but on the mobile and post it from your mobile.
• When you post or like comments on Instagram, use mobile data.
• It is better to write the title of the post yourself, if you do not want to do it, you can use Copilot on your PC.
• After this, use the 20 Hash Tags under the niche of your logo.
• Go to the Alt Text option and write a 1-line title of your logo or post.
• For example Branding kit design for a fashion and clothing brand
• In the Location section, give any location of USA/UK/CAD/EU.
• After posting, use 10 hashtags in the comment box based on the niche of your post.
• The most controversial thing is: I have seen ID grow quickly on good-quality mobile phones. (You can also avoid this if you want, but I have heard this from people who I have no choice but to trust, and I have found this to be true in my work experience)

How to manage your Instagram account?

• Day 1 Follow 30 people every day and target logo or brand designers like you. Especially from your own country. (Because if I say so, the article will be longer) Follow 7500 people and target them so that all of them are logo or brand designers. It is better to target them from the likes and comments of other people’s posts.
• Upload 1 story every day and post 1 content every 2-3 days.
• Whenever you see a logo or brand design post on your wall, like and comment there, then others will also like and comment as soon as they see your post.
• There are many messenger groups, WhatsApp groups where likes, comments and follows are exchanged. Find all those groups and you also provide links there and exchange like comments.
• Select 10 niches of logo design and try to post logos/branding under those 10 niches on Instagram.
• When boosting, target your own country and boost.
• For example, I made a logo design presentation with 1 page and 3/4 mockups for that single slide presentation, then I will do Image SEO on that single slide presentation or the first image from Photoshop.
• You have to continue with this rule until your number of followers reaches 5000. After that, you will verify your account.

How to Hunt and Manage Clients?

Outbound Marketing or if you want to find time to go out and offer services to people, you have to spend the whole day on Instagram.
You can do a maximum of 2 things:

1. After getting 5000 followers, run an ad campaign on your own country’s audience. Not to get clients. If your post gets more likes and comments, if your ID has more followers, and if someone searches for a hashtag or keyword on Instagram, it will automatically suggest your profile’s post. Your post will be read by the buyer and if someone searches for your niche’s hashtag, your post will come to the front, and your exposure will increase.
2. If you see someone in other people’s logo design/brand design posts who is not in the design field but could be a potential client, go to their profile – like and comment on the post – and praise one of their posts by going to their inbox.
3. Make a pricing list for your services.
4. If a client gives you a Telegram link, do not join there. He is a scammer!
5. Bring the client to the meeting in any way you can, such as Zoom meeting, or Google Meet, or if they don’t agree, bring them to WhatsApp. You have to bring them to your personal contact. This will be your main priority after inboxing the client.
6. Take payment through Payoneer’s Zoom option, MoneyGram, Western Union, Paypal, or Payoneer. Do not take this payment through Skrill, Neteller, Bitcoin, or cryptocurrency. Remember that real clients don’t bother with money.
7. At the end of the design project, take permission to use it in the portfolio and provide Transfer of Ownership, NDA, and other documents if desired.

How can I get the best out of it?

Show off! Make reels of your work, process them, and post them. Research how others are doing it. Create a set-up, create an environment. If you work this way, you can move forward 10x faster than others.